Despite living in Elon’s shadow, Tosca Musk is hugely successful in her own right. The filmmaker and director has worked on high profile television programs and feature films. The South African is the CEO of Passionflix, a streaming platform and production company. Tosca Musk now has a net worth of $170 million.
Net Worth
Given the fact her older brother is a famous tech billionaire, people are curious about her personal fortune. With all of her ventures, it’s estimated that she makes around $32,000 per month. However, the majority of her wealth comes from Passionflix.
The company has raised over $24.1 million in funding from 9 investors including AMC Networks. According to PrivCo, Passionflix has a post-money valuation worth $50 million to $100 million. On Amazon, Passionflix has a rating of 3.7 out of 5 from 2,224. Her business also operates an online store at shoppassionflix.com.
In an interview with the Daily Mail, Tosca claimed she got overcharged while scouting filming locations as people assume her brother pays for everything. A location was going to cost $5,000 and was bumped up to $20,000 once they heard her name.
Early Life
Born to Errol and Maye Musk, she is the younger sister of Kimbal and Elon Musk. Her parents got divorced when she was five years old and Tosca stayed with her mum while Elon stayed with his dad.
Elon migrated to Canada after high school, and Tosca and moved to Canada with her mother. In 1997, she earned a BFA degree in film studies from the University of British Columbia.
Career Beginnings
Initially, Tosca worked for Alliance Atlantis as the director of development for Magnolia Films. There she helped with producing and marketing of network cable television projects.
In 2001, Tosca worked as a segment producer for TV Guide Television in LA before producing and directing her first feature picture, Puzzled, under her own label, Musk Entertainment. Elon was an executive producer of the film.
Further Projects
Later on, Tosca worked on more feature films, including The Truth About Miranda, The Heavy, Cruel World, and We Have Your Husband. In 2011, she produced three more films for Lifetime and Hallmark. One of her films, Country Remedy, won nine awards.
She branched out into online content and collaborated with Jeff Macpherson on Tiki Bar TV in 2005. When the web series first came out, it was the most downloaded podcast on iTunes for four months.
In 2017, she became the co-founder and CEO of Passionflix. The streaming service’s primary goal is to adapt best-selling romantic books for the big screen.
Personal Life
Tosca Musk isn’t married but is the mother of two kids; a boy and a girl who happen to be twins (Isabeau and Grayson). They were conceived with the assistance of a sperm donor. Tosca is a feminist and makes life decisions that she believes will empower women.
