Linus Sebastian is a content creator known for running Linus Tech Tips, one of the most-watched tech channels on YouTube. He also operates other channels under his media company, including TechLinked, Techquickie, and ShortCircuit. Currently, Linus Sebastian has an estimated net worth of $85 million.
Key Takeaways
- Linus Media Group makes $20 to $30 million in annual revenue from operating 9 YouTube channels.
- The company’s main revenue sources include YouTube ad revenue, sponsorships, merch and Amazon Associates Program.
- Linus Sebastian’s $85 million fortune is heavily tied to the valuation of his media company.
Early Life
Linus Gabriel Sebastian was born on August 20, 1986 in British Columbia and is one of four siblings. Linus graduated from Garibaldi Secondary School and later attended the University of British Columbia.
At university, he discovered the passion that sparked his career. Since his freshman year, the Canadian-born techie has been fascinated with technology.
Career Beginnings
Before becoming a full-time tech reviewer, Linus worked as a painter and a swimming instructor. In 2007, he worked at the now-defunct computer retailer NCIX as a category manager.
The company got him to present their technology channel and publicly review products. At NCIX, he juggled his roles as a host, sales representative, product manager, and systems designer. After leaving NCIX in 2013 due to management disputes, Sebastian founded Linus Media Group (LMG).
Linus Media Group
Initially launched out of a garage, Linus Media Group has grown into a renowned content production company with 100 full-time employees. According to Reddit, Linus Media Group makes $20 to $30 million in annual revenue. Despite these impressive figures, Linus has huge costs to cover and reinvests a huge chunk of money into business every month.
Linus Tech Tips remains the main channel and LMG operates 8 other YouTube channels such as Techquickie, TechLinked, ShortCircuit, Channel Super Fun and Mac Address. With a combined subscriber base exceeding 26 million and billions of views, these channels make millions from YouTube ad revenue.
LMG has diversified into other ventures. These include the LTX Expo, an annual event featuring tech-focused content creators; Creator Warehouse, a merchandise company; Floatplane, an online streaming service; and LTT Labs, dedicated to testing manufacturer claims.
In May 2023, Sebastian announced that he was stepping down as CEO, moving into a new role as Chief Vision Officer. Terren Tong took over as CEO. Despite this, Sebastian and his wife, Yvonne Ho, remain the sole shareholders of the business.
Net Worth and Earnings
Linus Tech Tips makes around $3.4 million per year from ad revenue. Combined, all of the 9 YouTube channels make over $5 million in YouTube ad revenue. Sponsorships typically make up 30% to 40% of total earnings. Examples of recent sponsors include Squarespace and Backblaze.
In addition, they sell merch on lttstore.com, which makes up about 15% of revenue and Floatplane earns over a million dollars in sales per year. All of these activities add to his $85 million fortune.
Personal Life
Sebastian is married to Yvonne Ho and the couple have three children. Despite a busy schedule, he maintains a balance between work and family life. Known for an engaging and personable style, Sebastian continues to be a leading figure in the tech space.
