In an era where AI is king, nearly every task is bending the knee to automation! Bot-It is an online tool that allows you to build bots for daily reminders and booking reservations. Founders Joel Griffith and Maurice Bachelor pitched their software on Shark Tank and got a deal with Mark Cuban and Michael Rubin. Currently, Bot-It is worth an estimated $1 million.
The Founders
Joel Griffith and Maurice Bachelor are proud black entrepreneurs making their mark in the tech industry. They’ve been in industry for some time, and it was obvious when they entered the Tank.
Griffith has worked with tech giants like Snapchat, TikTok, LinkedIn, and Amazon. Bachelor founded a surgical care company, Clear Anesthesia, while he was the CEO of Bachelor Investment Group. In 2013, he established a startup called SnapBatch which he later sold.
As he was moving up in the corporate world, Maurice had a car accident that almost ended his career. While in hospital, Maurice teamed up with Joel to develop a program that is now known as Bot-It.
Establishing Bot-It
Bot-It’s app was released in early 2019 and it comes with an extensive set of automation tools. Many are ready-made for online tasks like booking golf, tennis, and pickleball courts. There are also bots for restaurant and camping reservations.
In addition, customers can create their own bots for specific online tasks, such as making reminders, adding payment details, entering passwords, processing screenshots, and purchasing items. Depending on your subscription, you can create up to 10 bots.
Maurice is in charge of the technical aspects, while Joel spearheads the digital marketing efforts. Together, they made a good team and got accepted onto Shark Tank because AI is a booming industry. Two billionaires battled it out for a deal and ended up joining forces.
After Shark Tank
Before entering the show, Joel and Maurice became partners with Turkey’s leading shipping logistics firm. By the end of 2023, they were projecting to have over 1,500 paying subscribers. With the exposure from Shark Tank, they should have easily surpassed this milestone.
The deal with Cuban and Rubin should close within the next six months. Even if the deal doesn’t close, they shouldn’t have any problems raising money from other investors.
If you’re interested in trying out their services, visit BotIt.com. There, you will see that they have four pricing plans: Standard ($9.99/month), Standard Plus ($25/month), Pro ($99.99/year), and Pro Plus ($275/year). The business also has a specialized plan for businesses that want to use Bot-It.
The company claims to have helped clients save over 35,000 minutes by automating more than 20,000 tasks. Currently, its most popular use is for golf tee time.
Although Bot-It only has around $30,000 in revenue, Joel and Maurice believe this has the potential to become a huge business. Unlike most companies on Shark Tank, Bot-It has the ability to scale much faster but do operate in a competitive industry. Joel Griffith is longer involved and is now working as a Senior Key Account Executive at LinkedIn.
