Alex Hormozi used his passion for bodybuilding to become a multimillionaire. The author and businessman made his fortune founding Gym Launch. He also operates two other successful companies while hosting The Game podcast. Alex is a talented entrepreneur and has formed a strong partnership with his wife, Leila Hormozi. Through his business empire, Alex Hormozi has a net worth of $100 million.
Background
During his teenage years, Alex developed a healthy interest in fitness and bodybuilding. After finishing school, he was mentored by someone who taught him the fundamentals of bodybuilding.
In 2011, he earned a Bachelor’s Degree in Corporate Strategy from Vanderbilt University in 2011 and went on to work as a consultant for government agencies for a few years. However, Hormozi wasn’t satisfied with his work life. Thus, he packed his belongings and moved across the country to launch his first six gyms.
Gym Launch
At first, the gyms struggled as he had limited experience building businesses from scratch. Gradually, he created strategies to attract customers and found new ways to scale operations. Once the business surpassed $10,000 per month in sales, it continued to thrive.
Around this time, Alex was contacted by other gym owners who wanted to know how he was able to succeed in a competitive market with low-profit margins. This was why he established Gym Launch in 2017.
He began touring from gym to gym, assisting owners in the development of more long-term companies. Gym Launched has helped over 2,000 businesses in less than two years and has turned a few gym owners into millionaires.
Other Ventures
Hormozi’s entrepreneurial career didn’t end with Gym Launch. Alex put everything he earned into his second company, Prestige Labs, which would continue to assist his customers. It started off as a supplement firm, but eventually expanded into a new line of products.
In 2019, Prestige Labs debuted Done For You Meals, simply referred to as DFYM. These are USDA-approved pre-packaged food delivered right to your door. Alex’s goal was to supply gym owners with everything they needed to get maximum results.
In 2020, he launched a third company in the fitness space. Alex set up a software company called ALAN and it helps traditional businesses close high-ticket clients. He also hosts a podcast titled The Game w/ Alex Hormozi that talks about building businesses. On Twitter, Hormozi revealed he made his biggest ever investment in Skool in January 2024, a startup owned by Sam Ovens.
Net Worth
Alex’s companies have made over $100 million in revenue. His wealth is only expected to grow as he continues to create new companies and scale existing businesses. The businessman’s most recent pursuit is Acquisition.com, a corporation made to help low- to mid-level entrepreneurs.
His three lucrative brands are reported to make approximately a combined $85 million a year. There are also his earnings from his podcast and two books, Gym Launch Secrets and $100M Offers. Currently, Alex Hormozi holds a net worth of $100 million.
Personal Life
Much of Alex’s success is thanks to his wife, Leila Hormozi. During the early days of Gym Launch, the two met and later started dating. She helped Alex manage his startup, and 13 months later, they got married. Leila now plays a pivotal role in running a fitness empire.
