Liver King is a social media influencer who encourages people to live life like our cave-dwelling forefathers did. The man behind the character is Brian Johnson. He preaches ancestral living, a lifestyle that involves hunting and gathering as well as consuming as little synthetic food as possible. As of 2023, Liver King has a net worth of $1 million.
Brian Johnson is a 44-year-old man who lives in Texas with his wife and sons. He wasn’t previously accustomed to living in the manner in which he does now. However, it all changed when he discovered that his kids had allergies.
To help their children better, he and his wife tried eliminating manufactured foods from their meals. It gradually developed from a diet to a lifestyle. Now, he doesn’t only eat like primitives, he also sleeps, walks, and survives like them.
Johnson studied the chemistry and biochemistry of supplementary nutrition for his thesis. He earned a degree in biochemistry, and it helped him a lot in his transition.
Becoming Liver King
Despite meeting all of the criteria himself, Johnson claimed he had no idea what a content creator or an influencer was. Still, he was determined to promote his way of living. So, he became Liver King.
He isn’t the only person to endorse a unique approach to bodybuilding. However, he differs from plant-based athletes in many ways. His mission is to demonstrate that “liver is king” to every viewer of his content.
Liver King had no web presence just seven months ago. Now, by advertising himself as a health coach and evolutionary hunter, Brian has over 2.8 million followers on TikTok and 1.6 million on Instagram.
His online image is neatly integrated with the goods he offers. Brian owns several businesses, but his main one is Ancestral Supplements, which endorses his nine tenets.
The nine tenets are centered on healthy lifestyle choices such as eating whole foods and getting enough sleep. While the methods can be adopted by anyone, Johnson primarily linked them to increase testosterone levels.
Regardless of opposing expert opinions, he argues that if people live like their ancestors, their hormonal composition will be double or triple that of a pampered modern person.
Diet and Workout
Though he has yet to reveal his measurements, some believe that Johnson is 5’6″ and 190 pounds. He has stated that he has never taken steroids to build his physique.
He lives to his name and motto by eating a pound of liver daily. His diet is not for the weak of heart, as it includes uncooked items, like raw animal testicles and fresh fish eggs.
As for his exercise, he has shared some of his routines online. He once went on a one-mile walk with 97-pound kettlebells in both his hands, a 100-pound backpack, 20-pound ankle weights, and a 195-pound sled. He also does overhead presses on huge tree branches.
The success of Liver King started with his family. However, they remain unnamed. Brian’s wife Barbara Johnson is a dentist, and he refers to her as the Liver Queen. He calls his sons the Savage Liver Boys.