When it comes to starting a rap career, being born white in Kentucky on a horse farm isn’t exactly the stereotypical “raise up from the hood” rags to riches saga. But it seems to have worked out just fine for Jack Harlow, the 23-year old rapper has an estimated net worth of $4 million.
His path to rap stardom is almost laughably corny. His mom loved Eminem songs and often played them to baby Jack, who began rapping at age 12. Harlow got a little more sophisticated when he and his buds used a Guitar Hero mic and a laptop to record songs and rhymes, then started selling copies at school.
His first tape came with the cringe-worthy title “Extra Credit,” and he dropped his first album with an even more cringe-worthy title, “The Handsome Harlow,” in 2015. Two years later he released a track entitled “Routine” and another single called “The Dark Knight,” a combination that got him signed to DF Drama and Don Cannon’s Generation Now label in 2017.
It was in January of 2020 that he vaulted to fame with the release of “What’s Poppin,'” which presumably also sent his bank account poppin.’ The single went viral on TikTok (of course), with Cole Bennett producing the music video, and a remix featuring DaBaby, Lil Wayne and Tory Lanez peaked at #2 on Billboard’s Hot 100 list.
So how does Jack Harlow spend his hard-earned cash? On shoes and jewelry, of course-he is a rapper, after all, even if he is white. He has a massive jones for championship sports rings, which goes hand-in-hand with the title of one of his hit single, “Tyler Herro,” which was named after the sharpshooting Miami Heat guard.
Harlow also seems to specialize in making cringe-worthy comments as well. When asked about his credibility as a white rapper, Harlow’s response was “When I was shopping around before I signed, I wasn’t like, I’m not signing until I find some Black gatekeepers.”
It’s minefield comments like that that will keep Harlow front and center on social media and in the news. He’s also made the news for demanding that police be fired for manhandling black fans at a recent Georgia concert that represents the first leg of an extended tour, so like all good rappers he knows how to court controversy.
His other courting habits are a bit of a mystery at the moment. During a recent interview, he posed as a card-carrying Sensitive Guy, stating that he’d never fallen in true love, nor has he been heartbroken.
He also said he wants his future girlfriend to be intelligent and sweet, with a big heart and a good sense of humor. Given that he’s currently rumored to be dating TikTok star Addison Rae, it’s probably safe to assume that a big bank account wouldn’t hurt, either.
Rae recently confirmed that she’s still single, so perhaps she’s teaching Harlow the ropes when it comes to courting romantic controversy.
In the meantime Harlow has started his own music company, Private Garden, so he’ll have his own Private Idaho to bare his soul and rap out his true feelings when that inevitable first heartbreak happens. Thankfully, he’ll likely have a huge bank account to soothe his damaged soul.